Rami
BORACK set out to reinvent its brand identity to better connect with a new generation of consumers while maintaining its legacy of trust and quality. We took the lead with full creative direction, delivering a bold rebranding campaign that spanned across digital and physical touchpoints. From a refreshed visual identity and sleek new website to custom stationery and social media rollout, every element was carefully designed to elevate BORACK’s presence. The campaign was brought to life with a cinematic brand video, reinforcing the company’s renewed voice and vision.